“The Game of a Name” – Win $100!

October 20, 2009 in Uncategorized by admin

Project Twenty1 is helping found a new arts and culture area in Norristown, and here is some news coverage to prove it!

(original source)

‘The game of the name’
Thursday, October 15, 2009

By CARL ROTENBERG
Times Herald Staff

Photo from The Centre Theater, www.artscc.orgNORRISTOWN — The arts community is seeking an “ear-catching” name for the municipality’s arts and culture area.

The “Name the Arts” contest sponsored by the Norristown Arts Task Force is running until Oct. 25. Residents and non-residents, artists and business persons are invited to send their suggestions to Fran Doyle, Montgomery County Cultural Center, 208 DeKalb St., Norristown, PA 19401 or by e-mail to NametheArts@gmail.com.

The arts district is located on DeKalb Street, from Lafayette Street to Marshall Street.

“Norristown can’t use ‘Avenue of the Arts’ because it’s a trademarked name in Philadelphia,” said Matt Conant, the chairman of the naming committee for the Norristown Arts Task Force. “It is a branding issue as much as anything. San Diego has the Gaslight District and New Orleans has the French Quarter. Having a name for a district helps people immediately identify it and it helps artists become affiliated with it.”

Task force members plan to publicize the top five name suggestions and put the matter to a vote.

“By the end of October we want to have all the suggestions in,” Conant said. “The community will vote on their favorites.”

An outdoor festival to celebrate the name and the district will be held in April 2010.

Entries should include name, age, phone number and e-mail address. A photo of the entrant should be included if available.

The winner of the contest will receive a $100 cash prize.

“There will be fuzzy borders, so if there is a business that is outside of DeKalb Street, it will still be included,” Conant stated.

(Photo by Montgomery County Cultural Center Centre Theater. www.artscc.org)