Why every filmmaker needs Twitter.

March 26, 2009 in Uncategorized by admin

twitter-birdWe’re on Twitter, are you?  While it’s still catching up to more established social networking tools like Facebook and MySpace, it really does seem like nowadays everybody is twittering.  But why?

The Basic Run-Down 

Twitter asks us the question “What are you doing?”  There is no profile to load up with favorite books and movies and no web page that you can add your own code to in order to cause seizures with obnoxious flashing graphics. It simply allows you to track what your friends are up to in real time by web or phone.

Unlike Facebook, it’s not particularly valuable (or, for that matter, manageable) to sign on and follow the Twitter stream of every person you’ve ever met.  Rather, it’s to keep up with friends whose daily minutiae you really care about, find new friends that have common interests and, better yet, find out in real time what’s “going on” in your area from local sources so you can jump in on the fun! For instance, if you follow our Twitter stream, you’ll be the first to know about our events, festival dates, promotional coupon codes, exclusive Twitter-follower-only events (Tweet-Ups), and what color panties we are wearing. Okay, maybe not that. But you get the picture. 

How To Use Twitter to Make Movies

Say you are a brilliant screen writer, you want to make a movie (or sign up for our 21-Day Filmmaking Competion) but you are at a total loss for cast and crew.  We are encouraging you to put out your call for team members on Twitter and use “#p21″ (minus the quotation marks) in your tweets.  This is known as “hashtagging” and it’s a way that Twitter users (“Tweeps” or “Tweeple” if you’re feeling saucy, adventurous, and like using new geek lingo) to find folks at the same conferences or film festivals.  Then you simply  use www.search.twitter.com, plug in #p21 as your hashtag and read the tweets that it pulls.  See what actors are looking for scripts, what crew are set except for a boom mike operator, etc.  Get really creative: send a link to your clip reel along with a tweet hashtagged #p21 and everybody can see first hand what a great film maker/actor/DP/whatever you are!

How to Use Twitter to Make Friends in “Real Life”

Also, we will continue to use the #p21 hashtag throughout the festival itself.  Not only will this help festival goers track parties and screenings live, but you can research the people tweeting and decide if they are the type of people you would like to “Follow” – and then go actually find them in the room! This helps a lot when you’re trying to chat with the cute wallflower sitting in the corner, that’s furiously pressing buttons on her iPhone.

Finally, if we Tweet loud enough, long enough and in great enough volume then the event will make it into one of the “top trends on Twitter”.  When this happens, *anyone* using search.twitter.com will see the #P21 hashtag in the top 10 list and be able to link to our combined stream to see what exactly you are all saying, thus getting you more “followers” and giving you tons of exposure if you continually post links to your filmmaking antics.

Still in Doubt?

Look what Twitter did for Bryan Brinkman. He’s an animator that started with only 7 followers (and we should add,  Project Twenty1 was in his original 7).

If you still have questions, feel free to email our Project Twenty1 Social Networking Expert,  rudy@projecttwenty1.com if you have any questions. We’re more than happy to jump start you on your way to networking and microblogging your way through your Project Twenty1 experience.

Or, just try it for yourself this weekend at Show Us Your Shorts to help your find someone new in a very crowded room! Tweet tweet!

Photo by Steve Woods